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In this guidebook, you will learn:
Arrow Why you need to reach prospects and customers online.
Arrow Why landing pages are critically important and 11 specific tips that can improve sales or lead conversion.
Arrow Links to nine online tools that can improve your marketing.
Arrow Key steps you can take to attract online shoppers.
Arrow How to convince online researchers to buy offline.
Arrow Why just building a web site isn’t enough.
Arrow The three most important steps you can take to improve your online marketing.
Arrow How to reach prospects in your neighborhood using geo-phrases and geo-targeting.
Arrow Four key concepts for finding search marketing keywords that generate leads and sales.
Arrow How to write ads that maximize click through rates.

The report includes 12 pages of detailed information including advice, information and interactive exercises, 32 Footnotes and a resources section listing helpful web sites, books and training programs.

About the author: Mike Freedman is Senior Vice President Advertising Solutions at LocalDirective.com. He has more than a decade of experience in online marketing and has led teams that managed more than 10,0000 local business search marketing campaigns. Mike is certified by the eMarketing Association, the International Internet Marketing Association, Google, Yahoo and Microsoft/MSN.

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Direct Online Customers to Your Local Business: Ten Tips To Help Your Business Succeed Online Direct Online Customers to Your Local Business:
Ten Tips To Help Your Business Succeed Online
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